Elmwood Park Zoo took the wrap off of their newly designed website today, revealing a fresh and modern design that is packed with new features and is responsive to mobile devices. Almost a year in the making, the new site was developed in conjunction with 1SEO.com, based in Philadelphia, PA.
Elmwood Park Zoo also officially unveiled its new logo today. The icon of the jaguar surrounded by palm leaves is a modern take on the zoo’s old logo which was in use for several decades. The new logo was designed by The Archer Group, based in Wilmington, DE.
One of the most exciting features on the zoo’s new website is a web cam that offers visitors a live look at our giraffe and zebra exhibits. Sponsored by Xfinity, the camera gives website visitors a direct look at the zoo’s most popular residents, with the ability to control the camera positions and take snapshots that will save to their computers. The camera is one of several that the zoo hopes to add in the next few years.
“Comcast is proud to sponsor the new web cam feature so that animal lovers around the world can check in on the giraffe and zebras at the Elmwood Park Zoo,” said Carolyne Hannan, Vice President of Sales and Marketing, Comcast Freedom Region. “So many of our Xfinity Home customers enjoy using the service to see what their pets are up to while they’re not home – we’re excited to provide a similar experience for fans of the Zoo.”
“We are extremely excited to share this new site with our guests,” said Al Zone, Elmwood Park Zoo’s Executive Director and CEO. “We are always looking to improve on our guest experience. When they visit our new website, we set the expectation for the quality and convenience that they can expect even before they set foot through our gates. And then once they are here, the site further enriches their experience with its functionality and ease-of-use.”
About 1SEO I.T. Support & Digital Marketing
1SEO I.T. Support & Digital Marketing is a Philadelphia, PA-based digital marketing firm and managed I.T. service provider offering end-to-end solutions for their clientele, which is comprised of hundreds of businesses in countless industries that operate in several sectors, from the niche to the mainstream. With a full range of services, including social media optimization, content marketing, search engine optimization (SEO), web development, pay per click (PPC), proactive I.T. support, and managed I.T. services, 1SEO I.T. Support & Digital Marketing helps their clients win online and maximizes the efficiency and security of their I.T. infrastructure.
About The Archer Group
The Archer Group is the largest independently-owned digital agency in the Philadelphia region, serving a diverse client roster that runs the gamut from Fortune 500 corporations to local brands. Founded in 2003, it is home to the area’s brightest digital thinkers in a comprehensive range of disciplines spanning Brand and Creative Strategy, User Experience Design, Content, Technical Development, Digital Media, Analytics, and Social. For more information about Archer, visit archer-group.com.
About Elmwood Park Zoo
Established in 1924, the Elmwood Park Zoo in Norristown is home to dozens of wild and endangered species. As a non-profit organization, the Zoo’s mission is to foster an appreciation for wildlife and the environment that will inspire active participation in conservation.